Do you think compound media has more than 500 subs?

34  2018-07-27 by BeigeFrequency

They did a free stream and only had 450 viewers. You have to assume at least half of those people are members of the sub checking in out of morbid curiosity. The compound media sub reddit is a ghost town with rarely more than 20 active users. Threads barely get more than 2 comments. Sure Anthony has 25,000 followers on twitter but I don't think it's translating to subs. Those people probably realize they're getting what they want(yammering about race, politics and stocks) for free so there is no reason to pay 9 bucks a month.

40 comments

Did you not see the Amazon review for Ant's book? 100,000 confirmed paid subscribers.

please link im sure some people in here would love to leave a great review!

Holy fuck, that's a real cover?

Except you can't do a fucking review on Amazon until the book is released...and you're the one claiming Anth is stupid for not finishing high school?

good one keith focus on that shitsite you got up slingblade

I am claiming that. Anthony is stupid for not finishing high school and someone not knowing the specifics around Amazon product reviews isn't.

The link won't change when the book is released, which is probably when he meant to leave a review, you overeager retard

Not-see. Ironic.

[removed]

Number 1 new release in "general broadcasting" though that's a tough market to break.

well anthony never finished high school in Long Island.... maybe the 100k he claims is too high

His free feed had more than normal watchers due to people not wanting to pay for his horse shit.

Amazon Prime is cheaper and I get free shipping.

Maybe at one time when he used Gavin and Artie to get subs, but I don't doubt most of those new subs were very temporary and never renewed. Ballwashers have tried to claim he doesn't have many advertisers because he doesn't need them, but they're delusional. Most advertisers insist on knowing subscriber count, unique traffic hits, etc. before they will invest and I'm sure Keith refuses to share those numbers. The lack of transparency along with shitty content and no previous successful and relevant ad campaigns on their platform to brag about are why no one wants to give them their money. Also the fact that a crooked ex-cop is saying "just trust me" is a huge red flag.

And they have used sponsors and they’ve been absolutely laughable. So it’s not some sort of objection to advertisers. If their numbers were solid, they’d at least have the usual podcast ads like MeUndies or Zip recruiter. I subbed very briefly when he started and I remember some sort of sanitation services ad that didn’t make any fucking sense. And of course there’s deep discount.

That sanitation company is probably owned by one of his poker buddies, and the ad was payola to settle a bet or some shit.

Whatever it was, it was embarrassing

I remember that. It's KLT Industries and 2 of the Compound attention whores volunteered to have their bodies painted with that trash company's logo. Embarrassing: https://twitter.com/TheCumiaShow/status/541680280160186368?s=19

If Anthony could find any excuse to do less work, he’d take it. That alone should tell you everything you need to know about why their advertisers are who they are.

I would say that since he got fired he has had 1000 people that are paid subscribers but 750 of them lost interest and forgot to cancel their subscription

Or cancelled but forgot to check their credit card statements.

Far more likely. I had to call them 3 times to stop charging my card. Eventually I just went to the bank and got a new one.

I'd say bunch of people who signed up and never bother to cancel. People forget that they also make money buy renting out there studio space to other non affiliated podcasts

I remember his first shows in 2014 had around 85.000 views. He's probably still counting those

This ongoing website and RSS feed bullshit, which has lasted all this month, is driving away what little is left.

No, I don't.

He's mostly likely had five digit total subscriptions all-time, whether they are from the first few weeks of the show and never paid again, or an active account. There can't be more than 1,500 or so active accounts

I'm gonna guess there are about 20,000 accounts with the site including people who haven't used it in multiple years, and 1,500 active accounts. 500-600 people who listen regularly.

I'd be surprised if he has 300

my guess would be more than 500 but less than 1,000.

This was my thought...my guess is that quite a few still pay every month and don't watch regularly

Are you fucking kidding? Of COURSE there are more than 500.

There’s probably at LEAST 700 subscribers to Compound Media.

By the looks of it he has around 30 active fans. Maybe 200 who watch the show. Another 200 who follow him to make fun of him. Probably 500 who can’t figure out a way to cancel without changing credit cards. Every one of those numbers drops every month.

IMHO, it's fairly easy to figure out his subs, because there's another podcast behind a paywall that's very open about their numbers: The Tom Leykis Show.

The Leykis show has been listing their subs, in excruciating detail, for years. Leykis has 1,915 subscribers, for an income of $206,820 per year.

Now how do we figure out Cumia's subs?

I believe the easiest way to do that is to use Google trends. I personally believe that Leykis used to be somewhat well know about ten years ago, but he's sloooowly faded into obscurity, largely because he was off the air for three years, and then he never expanded beyond his core demographic of former listeners.

Cumia is human garbage, but he seems to grasp that he has to market himself to new audiences, and he's done that via Red Eye and Infowars.

https://trends.google.com/trends/explore?date=all&geo=US&q=leykis,cumia

The Google Trends data shows Leykis long slow decline, and that Cumia is around 2X as popular.

Just on that data point alone, I'd estimate that Cumia is bringing in about 2X as much as Leykis, or $400K per year.

The other data point, which is an important one, is the target demographic. Part of the reason that Leykis was so popular in the 90s and the 00s is that he aggressively marketed himself towards the Hispanic market in California. But if you listen to his podcast, there are nearly no Hispanic callers. My 'hunch' is that a huge chunk of his radio audience wasn't interested in paying for his podcast. You notice something similar on this subreddit, it's basically a bunch of truckers and bunch of white collar guys sitting in an office. Tom Leykis' radio show was aimed squarely at the blue collar hispanic dude listening to a boom box on the job site.

Based on that, I'd estimate that Cumia's audience doubles AGAIN, because he's explicitly marketed his show towards an affluent right wing audience.

I'd estimate Ant is grossing around 800K per year, pays himself $250K, pays Keith $100K, pays his entire crew a total of $170K, spends $60K on the rent, $15K on his show hosts, $50K for hosting and $10K in bank fees. That leaves $150K per year to re-invest in the business. (Updated website, studio improvements, etc.)

You are forgetting taxes. Otherwise I don’t think this is far off. 8000 subs is probably the maximum.

Actually I didn't. I balanced all the numbers so that Compound Media turns a profit of $0.00 per year.

This is fairly standard stuff; the corporation puts the tax burden on the employees.

So Ant and KTC and the employees are responsible for paying taxes but the corporation isn't.

Being a one percenter rules.

your out of your fuckin mind if you think that CM with old fags watching is making him 800k.Do you really think any millennials or gen Z are subscibers you stupid fag.At most he is making 250k before tax.After tax over head he is lucky if he is making 80k.Do you really think its that easy to make money podcasting????Your competing with actual celebrities and Instafamous people.What can a 60 year old appeal to the young people who are actually the most important demographic there is out there.Answer me that KEITH

At most he is making 250k before tax

He's been on the air for over four years now. If he was grossing that little it wouldn't be possible to keep the lights on. I did the math.

hes still making 80k if hes lucky.Nut if hes actually losing he has assets he can Leverage until the bank starts knocking

Nice circular contradictory logic in your book title, Ant.

Is there any way we can get the IRS to investigate Compound Media? There is no way a retarded ex cop has any book keeping ability

crazy to look back, as a commercial radio shock jock he had zero expenses, got paid millions of dollars per year, and he used to have millions of listeners every single day.