Some podcasts make good money and they lead to making more money from other gigs and products. Subscription based programming like SXM is still floating with the older crowd but has no presence with the youth.
free FM is still dead to me - i honestly prefer the ambient noise of my car heater or rattling window over the insufferable radio on in Detroit.
i've listened to a few hundred hours of audiobooks for the last two years and don't look back.
takes a while to get used to the format, and each new book takes some time to get into, but i can't listen to anything else in traffic anymore.
music, podcasts, even O&A in their prime didn't make rush hour much better, but a great audio book can help you forget about how god fucking awful sitting still on the freeway is. sort of.
Podcasts are as or more popular now than ever. The President of the United States went to stupid Marc Maron's garage to chat with him for a couple hours for fuck's sake.
Im all in with pandora, thats the only radio i listen to. I read this sub to keep up to date with my once favorite radio show. Now i fucking despise all 3 of them.
Stern gets about 3.5 million listeners. the most popular podcasts get roughly 750 thousand listeners per episode. (like the top 25 on itunes)
overall Stern gets 6x as many listeners a week than the most popular itunes podcasts.
youtube barely pays fuck all unless you have like 15+ million views on videos, which is very time consuming to get. and even with 15 million views, you get roughly the same amount as working a minimum wage job.
the good part about people paying for you, is that you can have a very small very dedicated fan base and still be pretty successful.
like Artie lange only having 9000 subscribers and getting 600K a year.
hell one porn site i paid for only had 300 subscribers, and she was clearing $100k a year just for doing what she loved.
so no, alternatives to free is not over, in fact its just growing, Howard only was considering famous because he had 10s of millions of listeners back in the 1990s.
now you can have only a few hundred thousands people listen to you and be considered famous. And can make a good living with only a few thousand people listening to you ramble on.
so really worldwide fame is over, but niche famous is everywhere now, we have our d-list comedians we all obsess about, teenage girls are obsessing about artists on deviant art, old people have past their prime famous people.
but overall, unless your goal is worldwide fame (which is stupid) free fm is over. Just hang out with your friends and be famous to a few thousand people instead, plus you will still be rich. I guaranttee you Artie makes more with only 9,000 listeners than Jim does with 10x as many people listening to him, and the guy my uncle listens to on the way to work makes 1/10 the amount Artie does with 100x as many listeners
First, you don't know what the hell you're talking about.
The top podcasts, like NPRs, get over a million downloads an episode. The podcasts that do reveal numbers show hundreds of thousands of downloads per broadcast, people like Maron, Carolla, Rogan, This Week In Tech, etc, have huge listener bases. Apple doesn't release the numbers, but the top shows are getting more than 750 downloads per show. You pulled that number right out of your ass, didn't you?
Second, podcasting is maturing, and ad money is flowing in. That's how you make money at podcasting - Apple doesnt pay for podcasts. They pay for affiliate links to Apple owned stores, like iTunes and the App store, but they don't pay anything per download. They also don't store your podcast, you have to provide that.
Podcasts make money from one thing: advertising. You know, the Amazon ad they live read, or the snack boxes, or the underwear Rogan is schilling, or audible, or any of the big hitters who are now sending a LOT of cash towards podcasts.
I would guess, based on the numbers that iTunes releases, Stern gets probably twice what the top podcasts do - but again, hard to determine as neither iTunes nor XM release hard data.
Judging podcasting on just Artie fucking Lange is idiotic, when you have a vast market now, compared to a fading comic with severe substance addiction issues.
Youtube pays a bit more than minimum wage for 15 million views. You may want to do some research before making statements like that. From the numbers I recall, it's 5-10,000 per episode for the the top channels with good sponsors and ads, for 1 million views. The top guy on YouTube, Pewdiepie, is making anywhere from 7-12 million a year from his channel. He averages 2 million per episode, at an episode of I think one a day. That's a little more than minimum wage.
Downloadable and non-scheduled content is growing. Free radio is not. I guarantee you Howard would jump in, if the big sponsors like Citibank get involved, and start throwing around millions of dollars, but Howard wants that guarantee that comes with a contract, thus he's on sat. radio.
Podcasting is growing in leaps and bounds. It's a legit medium now, as compared to even two years ago. Bookers and PR are now on the Podcast wagon, and see it's value. The ad money is coming in. A big chunk of national ad buys now include podcasts. That's where the money is - and it's exactly the same as radio - radio lives and dies with advertising, so does podcasting. The few sub based shows do okay, but free ad sponsored content is here to stay. There are outliers, like No Agenda that survive off of listener donations, and people like Dan Carlin who remove old shows from iTunes and sell them on Audible, but they are not the norm, nor will they be.
Radio is dying. That is the one thing that's for sure. Ad money is flowing into podcasts, streaming sites, websites, and tv. People want content when they're ready, not on a schedule every day. Howard is slowly becoming a dinosaur in a medium he used to rule. Sirius fucked up satellite radio, and removed what made it good (no commercials, deep playlists) and turned it into the same dreck as real radio, thanks to one guy - Howard's old boss, Mel Karamzin. He was instrumental in paying Howards enormous salary, and changed Xm and Sirius into the same old tired corporate shit that he created on Infinity stations. People, especially kids, are looking elsewhere for entertainment, like Spotify, Pandora, podcasts, and streaming sites like Twitch. Nobody I know listens to the radio anymore. Nobody, except some old farts I know who live and die by Rush Limbaugh or NPR.
The reality is, everything you posted is completely wrong. This is beyond autistic, this is just sheer ignorance.
The top podcasts, like NPRs, get over a million downloads an episode. The podcasts that do reveal numbers show hundreds of thousands of downloads per broadcast, people like Maron, Carolla, Rogan, This Week In Tech, etc, have huge listener bases. Apple doesn't release the numbers, but the top shows are getting more than 750 downloads per show. You pulled that number right out of your ass, didn't you?
sorry, 750 thousand. i always miss a few words in posts
Youtube pays a bit more than minimum wage for 15 million views. You may want to do some research before making statements like that. From the numbers I recall, it's 5-10,000 per episode for the the top channels with good sponsors and ads, for 1 million views. The top guy on YouTube, Pewdiepie, is making anywhere from 7-12 million a year from his channel. He averages 2 million per episode, at an episode of I think one a day. That's a little more than minimum wage.
yeah if you pull in that math, getting 5-10k for videos that get 5-10 million views does match with what i was saying. your example is of a guy that gets a billion views a year.
I had one video on youtube get a little over 1 mil before, I made an easy 2 grand total off that thing I think. I still every 5 or 6 months will get a random check for around 100$ because it still gets views.
If you had a modest youtube channel, lets say 100,000 views a day (not a lot considering that takes into account new uploads AND previous ones), you could make well over minimum wage. Definitely would pay your rent.
Ant should really just say fuck subscriptions and do youtube 100%... Fuck those checks were pretty nice now that I think about it. Christmas season ad clicks are like gold.
I don't buy that Stern has 3.5 million listeners on SXM. He stinks now and I can't imagine that many people are paying to listen to his garbage.
If he had that many listeners he would have been smarter to go to podcasting. If Artie really makes 600k a year with 9,000 listeners then Stern would make roughly 231 million a year if he charged what Artie charges and really has 3.5 million listeners. And Stern is all about the money at this point so no way would he have signed back up with SXM for less than he could have made doing a podcast on his own. If he has more than 100,000 listeners at this point I'd be surprised. SXM signed him back up for name recognition and the free publicity they get with him being in the public eye so much. And I am sure they count everyone who has a SXM receiver as a listener of Stern so even there they probably artificially inflate his numbers.
19 comments
10 PeckaSucka 2016-01-20
Some podcasts make good money and they lead to making more money from other gigs and products. Subscription based programming like SXM is still floating with the older crowd but has no presence with the youth.
2 Anarox 2016-01-20
Because XM required you to have that satellite receiver in your car, alot of subscriptions are proboly kept alive just to make the purchase valuable
3 SeanFromPA 2016-01-20
Also XM counts every new car that comes with a free year sub as a "new sub" to create the illusion that new listeners are constantly coming to XM.
8 IggysGlove 2016-01-20
"I don't listen to podcasts so they must not be successful"
You might just stink.
6 DuckSpeaker_ 2016-01-20
free FM is still dead to me - i honestly prefer the ambient noise of my car heater or rattling window over the insufferable radio on in Detroit.
i've listened to a few hundred hours of audiobooks for the last two years and don't look back.
takes a while to get used to the format, and each new book takes some time to get into, but i can't listen to anything else in traffic anymore.
music, podcasts, even O&A in their prime didn't make rush hour much better, but a great audio book can help you forget about how god fucking awful sitting still on the freeway is. sort of.
5 VladDogbreath 2016-01-20
Kazaa till the world blow up.
3 [deleted] 2016-01-20
[deleted]
1 [deleted] 2016-01-20
[deleted]
3 TedsEmporiumEmporium 2016-01-20
Podcasts are as or more popular now than ever. The President of the United States went to stupid Marc Maron's garage to chat with him for a couple hours for fuck's sake.
2 CelticSabbath 2016-01-20
And it stunk. And Marc Maron is still depressed I bet.
2 scottgreenstein 2016-01-20
Im all in with pandora, thats the only radio i listen to. I read this sub to keep up to date with my once favorite radio show. Now i fucking despise all 3 of them.
2 RockCoatMon 2016-01-20
I've never met one person who pays for xm or renews their free subscription once it expires.
1 rollerboogie 2016-01-20
I've only met one person on the west coast with xm and he has it because it was a gift.
If Opie and Anthony were still on if get it in a heartbeat. I spend a lot of money on my data plan to stream stuff during my commute.
1 OpieRadioBot 2016-01-20
FINALLY made it to the front page of reddit. Opie goes VIRAL! Congratulations!
1 SWIMsfriend 2016-01-20
http://www.bloomberg.com/news/articles/2015-12-14/howard-stern-quit-siriusxm-not-for-a-loser-podcast
Stern gets about 3.5 million listeners. the most popular podcasts get roughly 750 thousand listeners per episode. (like the top 25 on itunes)
overall Stern gets 6x as many listeners a week than the most popular itunes podcasts.
youtube barely pays fuck all unless you have like 15+ million views on videos, which is very time consuming to get. and even with 15 million views, you get roughly the same amount as working a minimum wage job.
the good part about people paying for you, is that you can have a very small very dedicated fan base and still be pretty successful.
like Artie lange only having 9000 subscribers and getting 600K a year.
hell one porn site i paid for only had 300 subscribers, and she was clearing $100k a year just for doing what she loved.
so no, alternatives to free is not over, in fact its just growing, Howard only was considering famous because he had 10s of millions of listeners back in the 1990s.
now you can have only a few hundred thousands people listen to you and be considered famous. And can make a good living with only a few thousand people listening to you ramble on.
so really worldwide fame is over, but niche famous is everywhere now, we have our d-list comedians we all obsess about, teenage girls are obsessing about artists on deviant art, old people have past their prime famous people.
but overall, unless your goal is worldwide fame (which is stupid) free fm is over. Just hang out with your friends and be famous to a few thousand people instead, plus you will still be rich. I guaranttee you Artie makes more with only 9,000 listeners than Jim does with 10x as many people listening to him, and the guy my uncle listens to on the way to work makes 1/10 the amount Artie does with 100x as many listeners
TL:DR Autistic ranting
EDIT:missed some words
1 SkepticSloth 2016-01-20
First, you don't know what the hell you're talking about.
The top podcasts, like NPRs, get over a million downloads an episode. The podcasts that do reveal numbers show hundreds of thousands of downloads per broadcast, people like Maron, Carolla, Rogan, This Week In Tech, etc, have huge listener bases. Apple doesn't release the numbers, but the top shows are getting more than 750 downloads per show. You pulled that number right out of your ass, didn't you?
Second, podcasting is maturing, and ad money is flowing in. That's how you make money at podcasting - Apple doesnt pay for podcasts. They pay for affiliate links to Apple owned stores, like iTunes and the App store, but they don't pay anything per download. They also don't store your podcast, you have to provide that.
Podcasts make money from one thing: advertising. You know, the Amazon ad they live read, or the snack boxes, or the underwear Rogan is schilling, or audible, or any of the big hitters who are now sending a LOT of cash towards podcasts.
I would guess, based on the numbers that iTunes releases, Stern gets probably twice what the top podcasts do - but again, hard to determine as neither iTunes nor XM release hard data.
Judging podcasting on just Artie fucking Lange is idiotic, when you have a vast market now, compared to a fading comic with severe substance addiction issues.
Read this: http://www.cbsnews.com/news/podcasting-is-finally-attracting-real-money/
Youtube pays a bit more than minimum wage for 15 million views. You may want to do some research before making statements like that. From the numbers I recall, it's 5-10,000 per episode for the the top channels with good sponsors and ads, for 1 million views. The top guy on YouTube, Pewdiepie, is making anywhere from 7-12 million a year from his channel. He averages 2 million per episode, at an episode of I think one a day. That's a little more than minimum wage.
Downloadable and non-scheduled content is growing. Free radio is not. I guarantee you Howard would jump in, if the big sponsors like Citibank get involved, and start throwing around millions of dollars, but Howard wants that guarantee that comes with a contract, thus he's on sat. radio.
Podcasting is growing in leaps and bounds. It's a legit medium now, as compared to even two years ago. Bookers and PR are now on the Podcast wagon, and see it's value. The ad money is coming in. A big chunk of national ad buys now include podcasts. That's where the money is - and it's exactly the same as radio - radio lives and dies with advertising, so does podcasting. The few sub based shows do okay, but free ad sponsored content is here to stay. There are outliers, like No Agenda that survive off of listener donations, and people like Dan Carlin who remove old shows from iTunes and sell them on Audible, but they are not the norm, nor will they be.
Radio is dying. That is the one thing that's for sure. Ad money is flowing into podcasts, streaming sites, websites, and tv. People want content when they're ready, not on a schedule every day. Howard is slowly becoming a dinosaur in a medium he used to rule. Sirius fucked up satellite radio, and removed what made it good (no commercials, deep playlists) and turned it into the same dreck as real radio, thanks to one guy - Howard's old boss, Mel Karamzin. He was instrumental in paying Howards enormous salary, and changed Xm and Sirius into the same old tired corporate shit that he created on Infinity stations. People, especially kids, are looking elsewhere for entertainment, like Spotify, Pandora, podcasts, and streaming sites like Twitch. Nobody I know listens to the radio anymore. Nobody, except some old farts I know who live and die by Rush Limbaugh or NPR.
The reality is, everything you posted is completely wrong. This is beyond autistic, this is just sheer ignorance.
1 SWIMsfriend 2016-01-20
sorry, 750 thousand. i always miss a few words in posts
1 SWIMsfriend 2016-01-20
yeah if you pull in that math, getting 5-10k for videos that get 5-10 million views does match with what i was saying. your example is of a guy that gets a billion views a year.
1 RockCoatMon 2016-01-20
I had one video on youtube get a little over 1 mil before, I made an easy 2 grand total off that thing I think. I still every 5 or 6 months will get a random check for around 100$ because it still gets views.
If you had a modest youtube channel, lets say 100,000 views a day (not a lot considering that takes into account new uploads AND previous ones), you could make well over minimum wage. Definitely would pay your rent.
Ant should really just say fuck subscriptions and do youtube 100%... Fuck those checks were pretty nice now that I think about it. Christmas season ad clicks are like gold.
1 SkepticSloth 2016-01-20
Yeah, no. Just stop.
1 DaveNone 2016-01-20
I don't buy that Stern has 3.5 million listeners on SXM. He stinks now and I can't imagine that many people are paying to listen to his garbage.
If he had that many listeners he would have been smarter to go to podcasting. If Artie really makes 600k a year with 9,000 listeners then Stern would make roughly 231 million a year if he charged what Artie charges and really has 3.5 million listeners. And Stern is all about the money at this point so no way would he have signed back up with SXM for less than he could have made doing a podcast on his own. If he has more than 100,000 listeners at this point I'd be surprised. SXM signed him back up for name recognition and the free publicity they get with him being in the public eye so much. And I am sure they count everyone who has a SXM receiver as a listener of Stern so even there they probably artificially inflate his numbers.
2 Anarox 2016-01-20
Because XM required you to have that satellite receiver in your car, alot of subscriptions are proboly kept alive just to make the purchase valuable